About Us
Family Media Works is a parenting, kids and teacher focused full service digital representative firm. We are experts in helping leading on-line family and education publishers monetize and build advertising partnerships with brands
A digital media expert with 25 years of digital sales experience working with leading parenting, kids and teaching publishers that include Qizlet, Edmodo, Jumpstart, Scary Mommy, batteryPOP, Meredith, Cafemom, FEN (Poptropica, Funbrain) and Driver Digital. We help family focused publishers increase revenue through partnering with top vendors and brands including Campbell's, Kelloggs, Verizon, FDA, Kraft, Unilever, J&J and many more
A proud husband and father of 3 (Elliot, Lindy, and Mae) he currently lives with his family and works in metro New York (Westchester). Cary is passionate about digital sales and marketing, He is just as passionate about the Mets, coaching his kids sports team, eating kumamoto oysters, good cigars, golf and occasional game of cornhole
What We Do
We are experts in family safe, COPPA compliant media solutions and technologies for brands and publishers
Gaming
Mobile
Influencers
Video
Ad Tech
Our Work
Partnership Examples
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Chrysler - Custom Branded Video
ScaryMommy created Chrysler "Pull Your Hair Out Moments" video and article content to integrate Chrysler's humorous tone about the trials of traveling with family. It currently has over 1.5 million views on Facebook
Hasbro - Custom Branded Video Integration
Hasbro wanted to reach and engage millions moms and kids authentically to promote their toy Star Lily. Star Lily was integrated into top YouTube show Cool School Crafty Carol to showcase the toys features and make crafts for the magical unicorn. It currently has 2.5+ millions view on YouTube
Penguin Random House - Branded Content Distribution
Penguin Random House objective was to promote a series of summer books efficiently and effectively to a large audience of moms seeking summer reads for their kids. Branded article reached millions of moms authentically.
Past and Present Publishers Represented
Features Overview
Feature 1
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Feature 2
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Feature 3
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Our Office
Metro New York